If you’ve ever considered creating and marketing your own brand of products, this episode is for you. Today, we discuss the three main business models that companies use to sell on Amazon (retail arbitrage, private labeling, and wholesale), and walk through the steps to create and build your private label brand.
We also talk about vertical integration vs. horizontal integration and the importance of each in building value in your brand and your business. We close by pulling it all together with a case example using the exotic pet supplies market niche. This episode is full of gold nuggets. Don’t miss it.
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